Online Marketing in broad terms is any tool, strategy, or method which helps to make your company more searchable and more recognized by your potential clients. At Box Clever we believe that having a successful online presence means measurable results.
Another year has come and gone. As 2017 comes to a close, here at Box Clever we wanted to take a look at some of the biggest and most exciting trends in digital marketing over the past year. So, settle in with a warm cup of tea and enjoy this tour of nostalgia with us. If we had to sum up 2017, we would say that it was the year of the audience. As each year passes by, advancements in machine learning…
You're invited to join us for our very first Google Partners Connect event on June 14th in Edmonton, co-hosted by Google! This is an exclusive FREE event and is perfect for local business owners, sales managers & marketing managers in the Edmonton area that want to learn new ways to reach their customers online. BONUS: If you register before June 5th, we will include a Local SEO Audit at…
Knowing your message and how best to deliver it is arguably one of the most important aspects for any business or organization. Central to your overall branding, your content strategy really paves the way for your marketing efforts, giving you a consistent, deliberate, and effective voice when communicating with your audience. For many, the very thought of tackling the elusive 'content strategy'…
This year, our Digital Marketing Manager and social media extraordinaire, Chris Mikulin, presented at the 6th annual iMEDIA Social Media Conference. iMEDIA explores current trends in digital marketing and combines practical learning with awesome networking opportunities. Chris’ presentation was on Advanced Facebook Advertising tips and tricks, covering many of the strategies we use for our clients,…
The day is finally here that many non-profits have been waiting for, Facebook has announced that the "Donate Now" call-to-action button is now available for use on Facebook pages and ads. Instead of the previous options of, Learn More, Shop Now, Sign Up, Download, Book Now, Watch More, and Contact Us, Facebook is offering this option to cater specifically to non-profits and charities. Allowing non-profits…
And Then There Were Three! Google has recently released their latest version of local search results and there are some pretty significant changes. The Local Pack interface has been optimized for devices - which is pretty nifty for users… but the biggest change will be for anyone trying to drive traffic to their website. The highly coveted, top-of-the-top, “Local Pack” of Google’s search…
